Your 3 Safest Longterm Bets If you're looking to set up a portfolio that will set you up for life, there are quick bets and safe bets. Here are three safer bets that I think will help balance out any portfolio. 1) $AAPL This one all but speaks for itself. The tech giant has found ways to reinvent itself every single time people counted it out. They've all but built entire industries, from the iPhone to the iPad and more. 2) $MSFTI hate to double down on tech, but $MSFT is a company that keeps improving and keeps impressing. This wouldn't have been the case 10 years ago. But with new leadership, and a savvy appeal to business and cloud computing, $MSFT has shown solid fundamentals and strong longterm viability. 3) $COST Costco exists in a crowded field and some might argue that $TGT or $WMT are better bets. But $COST guarantees quality and keeps customers coming back. That, mixed with a healthy dividend, makes this a stock I want to hold onto.