At $44BN valuation: Roku is in the ads business — so it's like YouTube $GOOGL Roku makes amazing devices to support their business — so it's like $AAPL.Trade ROKU with $100,000 here. the company’s potential is underestimated by Mr. Market because they’re dancing with the elephants and are the same mass but 1% weight.notes from user $ROKU, Roku, Inc. / H1 Trade ROKU on T2BF here.