What happened Shares of Lordstown Motors (NASDAQ: RIDE) are up 11% as of 1 p.m. EST on Friday. The company released a video this week of its Endurance all-electric pickup truck driving through some harsh road conditions, and analyst support followed. So what Lordstown CEO Steve Burns drove a panel-less frame of the Endurance through some extreme environments to show the design of its four in-wheel hub motors being put to a grueling test and proving its durability. Lordstown Endurance pickup truck. Image source: Lordstown Motors. The https://twitter.com/LordstownMotors/status/1336349915325325320?s=20!function(d,s,id){var js,fjs=d.getElementsByTagName(s)[0],p=/^http:/.test(d.location)?'http':'https';if(!d.getElementById(id)){js=d.createElement(s);js.id=id;js.src=p+"://platform.twitter.com/widgets.js";fjs.parentNode.insertBefore(js,fjs);}}(document,"script","twitter-wjs"); on Twitter (NYSE: TWTR) shows the Endurance plowing through mud holes, snowy roads, and deep water, highlighting the skateboard chassis and individual wheel motors. Now what One analyst that may have been impressed by the performance was Mark Delaney of Goldman Sachs (NYSE: GS). He initiated coverage on Lordstown today with a buy rating and a price target of $31. That implies a 70% upside from Thursday's closing price of $18.17 per share. Delaney noted the truck's unique design and pointed out the company's advantage for remaining ahead of other electric-truck automakers if it maintains its estimated production schedule. Lordstown plans to begin production of the Endurance in September 2021. The company has non-binding production reservations for about 50,000 trucks, representing interest from approximately 100 different commercial truck fleets. Lordstown plans to build its Endurance electric pickup truck at a former General Motors (NYSE: GM) manufacturing plant in Lordstown, Ohio. The company is billing the Endurance as a "light duty fleet work truck" that will be priced at $52,500 per vehicle. 10 stocks we like better than Lordstown Motors Corp.When investing geniuses David and Tom Gardner have a stock tip, it can pay to listen. After all, the newsletter they have run for over a decade, Motley Fool Stock Advisor, has tripled the market.* David and Tom just revealed what they believe are the ten best stocks for investors to buy right now... and Lordstown Motors Corp. wasn't one of them! That's right -- they think these 10 stocks are even better buys. See the 10 stocks *Stock Advisor returns as of November 20, 2020 Howard Smith has no position in any of the stocks mentioned. The Motley Fool owns shares of and recommends Twitter. The Motley Fool has a disclosure policy.Source