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Panera Makes New Menu Exclusive to Digital Customers, Sorry Everyone Else

In another effort to push transparency and healthy eating, Panera Bread Co. (PNRA) is launching three wellness-curated menus, but they will only be available digitally.

The company launched the menus, created with the help of nutritionists, on Thursday, July 13, on its digital platforms - in-store kiosks, on its website or through its app. Customers can now customize a variety of menu items including salads from three new categories - plant based, which is everything veggie; protein rich, for those who are a bit more fitness oriented and nutrient packed, which Panera says comes with the "right balance" of calories, fat, sodium, carbs, fiber and...