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Exclusive: Guggenheim, JPMorgan clinch key roles in Pfizer-Allergan talks

The Pfizer logo is pictured at their building in the Manhattan borough of New York October 29, 2015.

Investment banks Guggenheim Partners LLC and JPMorgan Chase & Co (JPM.N) have secured key roles in Pfizer Inc's (PFE.N) merger negotiations with Allergan Plc (AGN.N), according to people familiar with the matter, in what would be the biggest ever deal in the pharmaceutical sector.

Guggenheim is advising Pfizer alongside Goldman Sachs Group Inc (GS.N), while JPMorgan is advising Allergan alongside Morgan...