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Krispy Kreme Gets Sweeter after JAB Deal

Krispy Kreme Doughnuts Inc. will be acquired for about $1.35 billion by JAB Holding Co., the European investment fund with a fast-expanding stable of famous brands ranging from Caribou Coffee to Jimmy Choo shoes to Durex condoms.

The Winston-Salem, N.C.-maker of hot, glazed doughnuts would be taken private in the deal.

JAB, the money manager for Germany’s wealthy Reimann family, has quickly built up a global coffee juggernaut to challenge Nestlé SA. Earlier this year, a JAB-led investor group completed its acquisition of Keurig Green Mountain Inc. for about $14 billion. Last summer JAB paid roughly $5 billion for control of Mondelez Inc.’s coffee business. It also owns Peet’s Coffee & Tea, and Danish coffee-bar chain Baresso Coffee A/S.

Full article on

The acquisition is basically for $21/share, which is where price jumped to on Monday 5/9.

KKD Daily Chart 5/10

(click to enlarge)

The daily chart shows that since late 2013, KKD has been in consolidation. It essentially completed an ABC correction by the start of 2016.

Even before the acquisition was approved, we saw KKD complete a price bottom - a rounded bottom. The ability to clear above 16 was a strong sign that KKD was attempting a bullish reversal. Monday's news accelerated this bullish reversal. 

Now, I think there might be some choppiness in the short-term after this jump, but there is upside in the medium-term towards 22-22.30, and the 26-26.60 high from 2013.