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Former Apple Exec: 'It's Sad to See Apple Slipping to the Position of Follower'

Apple (AAPL) changed the world in 2007 when former CEO Steve Jobs introduced the iPhone in a

in his signature black turtleneck.

While the device created the smartphone category, some analysts are wondering how much longer the company can boast about the device. It's been 10 years and the company is still reliant on the iPhone for over half of its revenue.

For a number of critics, the company lost its innovative gene when Jobs died in October 2011 and handed the reigns to his Tim Cook, his second-in-command. The only revolutionary product it has introduced since his death is the Apple Watch in April 2015, but it certainly wasn't the first smartwatch to hit the market, and it hasn't become a mainstream success like the iPhone.

"Steve is gone and so the creative direction is gone," former Apple creative director Hugh Dubberly...


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