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Why Cramer Wants Twitter to Be More Like Netflix

After Twitter (TWTR - Get Report) reported lackluster earnings for this year's first quarter, many observers of the social media company began brainstorming ways to how to fix it

Jim Cramer, founder of TheStreet and portfolio manager of the Action Alerts PLUS portfolio, which owns TWTR, was among them. He stated that the San Francisco, company needs to offer better customer service and be more transparent. He pointed to Netflix (NFLX - Get Report) as a model for customer service, stating that the video-streaming giant is able to help its users almost instantly.

"[Twitter is] fixable if they make it so [they have] Netflix-like customer service. Call Netflix at 3 a.m., and tell them you want all the movies related to the last 10 days of Berlin [before the Berlin Wall fell]. And they'll have a list, and they'll...