- Wal-Mart has been doubling down on efforts to expand its eCommerce operations and compete with Amazon.
- These moves seem to be working.
- Can Wal-Mart mount a credible challenge on Amazon's dominance in the space?
Wal-Mart is currently the second-largest eCommerce player in the U.S., though it's a distant #2 with just a sixth of Amazon's $100B+ sales. But after years of lagging behind, can Wal-Mart realistically expect to catch up with Amazon?
Re-ignited eCommerce growth
Wal-Mart has for years been crowing about its plans to leverage eCommerce to drive growth at the company. For the first few years, the company's eCommerce operations worked well and consistently grew by 30%+. But with global eCommerce slowing down, Wal-Mart online growth slowed down...