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Prime Day? Macy's Fights Back With 'Black Friday in July'

Macy's (M) joins the long list of retailers offering special deals to compete with (AMZN) Prime Day, offering a "Black Friday in July" sale online and in stores through the end of this week.

The retailer is pulling an Amazon and shipping all online orders for free with no minimum purchase until midnight Tuesday - when Prime Day ends. There are half-off deals on clothing, jewelry available for 80% off and 70% discounts on luggage, among other bargains.

Macy's stock traded slightly higher Tuesday morning. Amazon stock traded down.

What's Hot On TheStreet

Watch out, Apple: Louis Vuitton Tuesday unveiled its first smartwatch coined the Tambour Horizon in a bid to cut into Apple Inc's (AAPL) hold on the wearables market, TheStreet reports.

The watch was made in conjunction with Alphabet's (GOOGL) Google and Qualcomm Technology (QCOM) and starts at a lofty $2,450. It works with both Apple...