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Nike - will growth continue?

Shares of Nike rose more than 30% YTD. The stock, however, still has room for growth, in my opinion.

Nike is one of the most popular and recognized brands in its industry and is a symbol of quality for consumers around the world. These strengths as well as the focus on adopting innovations to keep up with customer demand allowed the company to expand into different markets over the years.

Nike also has a track record of solid financial performance over the long-term, and data from the latest earnings report confirms that the business keeps firing on all cylinders despite economic instability in many emerging markets. Revenues in fiscal 2016 first quarter ended in August increased 14% y-o-y on a currency neutral basis, while earnings per share jumped 23%. Moreover, Nike’s global future orders climbed 17% on a currency neutral basis, with the China future orders surging 27%, and this bodes well for growth figures in the coming quarter.

To note, Nike is holding an investor day on Oct 14, the first of this kind since 2013. The investor day will feature President and CEO Mark Parker and his team presenting the company's "long-term strategy and key initiatives to deliver sustainable, profitable growth," as Nike's press release about the event said. Management comments, in my view, can create a positive backgroung around the company's stock and sent it higher.

So, Nike's shares, I believe, are well positioned in the medium term.