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BroadSoft Powers Innovative Commander Key Phone System for Small and Medium Businesses

GAITHERSBURG, MD and MELBOURNE, AUSTRALIA, Apr 27, 2016 (Marketwired via COMTEX) -- BroadSoft, Inc. BSFT, -3.17% a global unified communication as a service (UCaaS) leader, and Commander, Australia's leading provider of complete business phone systems and communication solutions, today announced the national launch of Commander Key Phone, an innovative IP telephony solution for small and medium sized businesses in Australia.

"Call for you on line one!" is a refrain still heard in small and medium sized businesses throughout Australia. According to research conducted by Commander and released in March 2016, of the nearly 800,000 SMBs in the country, 26% run telephony systems that were installed six years ago or longer. Many of these firms utilize legacy key phone systems, and have departmental structures that rely on key phone functionality. These legacy key phone systems are particularly prominent in the automotive, manufacturing, warehousing, transportation, medical, dental, professional services and retail industries. Many of these systems will need to be replaced as the Australian National Broadband Network (NBN) disables traditional PSTN services.

In a joint engineering program, Commander and BroadSoft teams designed the Commander Key Phone, which replicates key phone functionality but provides advanced IP-based Unified Communications services like call conferencing, dedicated number and extension support, voice mail accounts and on-line provisioning for adds, moves and changes. SMBs will be able to keep their existing departmental structures, eliminate expensive line rental charges and enjoy unlimited local and national calling. The Commander Key Phone is also NBN-ready, and allows for seamless migration for businesses as NBN services deploy in their areas.

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