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Facebook Set to Test Paywalled News Subscription Service

Social media giant Facebook Inc. FB recently confirmed that it is launching a news subscription feature that will give publishers the option to lock Instant Articles behind a paywall.

Campbell Brown, who was brought on to lead Facebook's news partnerships team, spoke at the Digital Publishing Innovation Summit in New York City, according to The Street , saying "One of the things we heard in our initial meetings from many newspapers and digital publishers is that 'we want a subscription product -- we want to be able to see a paywall in Facebook'…And that is something we're doing now. We are launching a subscription product."

The new feature will be built on top of Facebook's existing Instant Articles, a recent...


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