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Apple CEO Tim Cook says ‘sitting is the new cancer’

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Apple CEO Tim Cook.

pple CEO Tim Cook told analysts Tuesday that “a lot of doctors believe sitting is the new cancer,” according to published reports.

Cook made the comments while talking at the Goldman Sachs technology and Internet conference, MacRumors reported.

Cook said the Apple Watch, slated for launch later this year, includes a feature to ping people when they’ve been sitting for a long time, according to the report.

Recent medical studies have linked extended sitting to higher risks of disability after the age of 60.

Tom Bemis