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U.S. Telecom: Price Competition To Intensify

The U.S. telecom market continues to witness intense pricing competition as success depends largely on technical superiority, quality of services and scalability. In addition, President Trump’s presidential tenure may negatively impact the U.S. telecom industry owing to his unpredictable nature and proposed anti-trade policies.

Unlimited Data Plan War

Wireless consumers pay millions extra in the form of added surcharges, taxes, monthly fees and carrier price hikes every year. The practice seems to have peaked and carriers are still looking for ways to collect more from their customers. Several consumer groups have criticized extra fees because these are easily overlooked and lead to higher-than-advertised price payments.

Verizon Communications Inc. (VZ - Free Report) offers a single line of unlimited data for $80 a month with a second line for $60. AT&T Inc.'s (T - Free Report) unlimited plan starts at $100 a month, but it doesn’t include monthly taxes and fees, consequently raising the final cost. Notably, Verizon and AT&T do not include those fees in their advertised rates, either.

Sprint Corp. (S - Free Report) also upgraded its unlimited data plan. Now new customers can buy a single line on Sprint’s unlimited plan for $50 and two to five lines for $90 per month. Any extra line will cost $40 each. These rates will remain effective til Mar 31, 2018. After that, the company will raise the prices back to normal rates, per which, one line will cost $60 a month, two lines will cost $100 and every line beyond that will cost an additional $30.

T-Mobile US Inc. (TMUS - Free Report) , the third largest national wireless operator in the U.S., recently raised the price of its best unlimited data plan, One Plus. Management raised the price from $5 to $10 a month in addition to the monthly...