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Chain Store Sales Growth Worst Since 2010 (Or Why "The Fed Turned The Market Around")

If you wondered why "The Fed turned the market around" last week, acting so sensitively aggressive to act with stocks only down modestly from record highs, one glance at the following chart might answer the question. During last week's turbulence, ICSC-Goldman Chain Store Sales growth plunged to a mere 2.1% YoY - the weakest in 5 months and worst for this time of year since 2010.


Does this seem like a nation of consumers willing to take up the animal spirits, confident-about-the-future, torch of escape velocity spending from The Fed?


Charts: Bloomberg