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Researchers claim that Google could 'rig the 2016 election'

He believes that Google search results have a huge impact on users’ opinions.

Robert Epstein, a senior research psychologist at the American Institute for Behavioral Research and Technology, and colleague Ronald E. Robertson recently conducted an experiment in which they conclude that Google GOOG -5.31% has the power to rig the 2016 presidential election. They call it the Search Engine Manipulation Effect (SEME).

Through five experiments in two countries, they found that biased rankings in search results can shift the opinions...


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