Shares of PepsiCo (NYSE:PEP) traded higher on 4th quarter earnings. After reviewing my worksheets on the company, I trimmed my position, and see no reason to own the shares at recent prices in the $100 area. This article covers the reasoning behind that decision. As a way of looking at total company underlying growth, PEP provides "servings" on a quarterly basis, which combines soft drinks and snacks. A serving is the amount cited in the mandatory nutrition information displayed on the packaging. Read more