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Amazon Getting Into Meal Kits, Continuing to Dominate Blue Apron Inc.'s (AMZN) $13.7 billion acquisition of Whole Foods Market Inc. (WFM) already torpedoed Blue Apron Holdings Inc.'s (APRN) IPO. Now, Amazon is making inroads in Blue Apron's main territory: meal kits.

In a July 6 trademark application, Amazon subsidiary Amazon Technologies Inc. revealed it's planning "prepared food kits composed of meat, poultry, fish, seafood, fruit and/or and [sic] vegetables...ready for cooking and assembly as a meal," as well as primarily...