Lola J. King
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iPhone 6 delays? Don’t worry about it

Why investors shouldn’t fret over reports of iPhone 6 delays

It’s not unusual to see reports about potential delivery delays ahead of big Apple product launches.

On Friday, Reuters, citing unnamed sources, reported that a redesign of the larger iPhone 6 screen had delayed production. It did not say whether this would delay deliveries in the U.S.

But analysts say this manufacturing hiccup is nothing to worry about.

In fact, they are willing to bet that Apple CEO Tim Cook has an iPhone 6 in hand when he unveils the newest-generation phone at a glitzy media event on Sept. 9 as expected.

“There will be no delay of the announcement,” said Tim Bajarin, a tech analyst and president of Creative Strategies. “I am certain they are ready to go with the launch on schedule.”

The tech darling has contingency plans in place and anticipates redesigns, especially for brand-new devices transitioning from prototype to mass production, IDC smartphone analyst Ramon Llamas said. This enables it to be flexible when last-minute redesigns are needed.

“Apple has shrugged [this report] off,” Llamas said. “Because if you’re Apple and you’re Foxconn, if you’re in the business of manufacturing things, you have a Plan A, B, C, D, E, F, and G, just in case things don’t come together.”

While there have been iPhone delays tied to manufacturing complications, most notably the launch of the white iPhone 4, analysts say Apple has closed production gaps over the last several years.

Bajarin did caution that Apple could face issues with the “pacing” of the rollout, which has plagued the company in the past due to unforeseen levels of demand. But that’s not necessarily a bad thing for Apple’s bottom-line down the road.

In fact, Apple AAPL, +0.59% said it sold more than five million iPhone 5 models in the three days after its Sept. 21, 2012 launch. It admitted that “incredible” demand for the phone “exceeded the initial supply,” which pushed back some deliveries a few weeks to October.

Despite the delay, Apple in its first quarterly release after the launch of the iPhone 5 posted record sales and profit, with iPhone sales climbing 29% year-over-year to a record 47.8 million phones.

iPhone users fight to get their hands on the hottest new thing out of Cupertino, even if that means waiting a few extra days.