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Alibaba Plans to Create China’s Version of Netflix, HBO

Alibaba Group Holding Ltd. Chairman Jack Ma speaks to the Economic Club of New York on June 9. Photographer: Michael Nagle/Bloomberg

Alibaba Group Holding Ltd. is planning to build China’s version of Netflix Inc. and HBO via a new service called Tmall Box Office, as it tries to service 600 million families craving more entertainment content.

The new service will be offered in about two months through Alibaba’s set-top box and smart televisions that carry its operating system, including those manufactured by Haier Group Corp., Liu Chunning, president of Alibaba’s digital entertainment business, said in Shanghai on Sunday. Some of the content will be...


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