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Two Things Wall Street Wants to Hear About From Struggling Whole Foods


Shares of the organic grocer have fallen about 6.2% since the company reported its fiscal first-quarter earnings on Feb. 10. By comparison, the S&P 500 and Dow Jones Industrial Average have rallied to the tune of 10.1% and 11.1%, respectively.

While the company will likely share more details on the approaching nationwide launch of its loyalty program (available only in Philadelphia currently) and debut of its new value-focused 365 by Whole Foods chain when it reports earnings Wednesday evening, Wall Street appears to only care about two things: sales and profits.

Analysts forecast Whole Foods to report fiscal second-quarter earnings of 41 cents a share, down from 44 cents a year earlier. Sales are expected to total $3.7 billion, up from $3.6 billion last year.

On both sales and profits, the verdict is still out despite Whole Foods' stepped-up efforts to lure in customers with lower-priced...