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Oppenheimer Initiates Outperform Coverage on Whole Foods

 (Image source: wholefoodsmarket.com)

The investment boutique Oppenheimer initiated an outperform rating on Whole Foods Market, Inc. (NASDAQ:WFM) with a price target of $63 a share. Oppenheimer believes that the organic retailer has consistently stood above the competition for more than a decade. Moreover, according to Oppenheimer, Whole Foods has mastered their customers. Whole Foods does a great job of shifting products to changing consumer demands. The new fad of eating natural and organic foods bolds well for Whole Foods future!