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Visa’s About to Swipe Another Opportunity

Cash still accounts for the overwhelming majority of global transactions. Visa looks poised to benefit as consumers in Japan and Europe gravitate more toward plastic.

While credit and debit cards account for most transactions in the U.S., more than 80% of global transactions still involve cash. But consumer and government attitudes are changing, and as cash fades, Visa could benefit disproportionately.

Mizuho analyst Thomas McCrohan is encouraging investors to buy Visa stock, based largely on the company’s opportunities to increase card usage globally. In a conversation with Barron’s Next recently, he highlighted the company’s potential in Japan and Europe in particular. Mastercard will also benefit from this shift, but McCrohan...