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Oracle Propels Innovation for Midsize Organizations With Oracle Applications Cloud

REDWOOD SHORES, CA--(Marketwired - Sep 17, 2015) - To help midsize organizations simplify complexity, grow faster, differentiate from competitors, and better serve their customers, Oracle (NYSE: ORCL) announced Oracle Applications Cloud for midsize companies. It spans critical business functions and includes Customer Experience (CX) for Midsize, Enterprise Resource Planning (ERP) for Midsize, and Human Capital Management (HCM) for Midsize. The new software-as-a-service (SaaS) offerings deliver a consistent user experience, single version of the corporate truth, and are simple to deploy, secure, and intuitive. They enable midsize organizations to adopt modern best practices, increase business agility, reduce complexity and costs, and succeed in a digital world.

Midsize organizations have traditionally relied on wildly disparate, domain-dependent systems from multiple vendors, leading to disparities in infrastructure, user interfaces, and integration. A multi-vendor approach forces management to focus on non-core business issues around business and systems integration, performance and scalability, and enterprise-level security. This leads to increased costs to deploy and maintain systems, locks up precious resources, and prevents midsize organizations from acting strategically to grow their business and improve customer service.

"Midsized and fast growing businesses are rapidly adopting cloud solutions to run their business and enable them to adapt to changing business models such as the move from selling products to providing services, often with recurring revenues," said Christine Dover, Research Director, IDC. "Oracle Applications Cloud for midsize companies provides business applications that can grow and scale as their businesses mature. I've been impressed by Oracle's deepening commitment to Cloud solutions and the customer momentum seen in the past 12 months in this hyper growth area."

The new Oracle Applications Cloud for midsize companies provides a simple, modern user interface, on any device, in the cloud for a personalized, connected user experience. Enterprise-grade security ensures that a strong governance model is in place. With fast deployment, rapid configuration, and a streamlined subscription model, midsize organizations can get started quickly and add users and functionality as they grow.

"Midsize companies are adopting cloud technology to drive product and business model innovation, and improve customer acquisition and loyalty," said Steve Miranda, Executive Vice President of Applications Development, Oracle. "The cloud allows us to deliver the industry's broadest, most complete suite of integrated application services to a segment of the market that traditionally has not considered tier-one solutions like Oracle. The...


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