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Nvidia Seeks to Level up With New Graphics Chips


Last week, the Santa Clara, Calif.-based Nvidia introduced new graphic processing chips, easing concerns that its rival Advanced Micro Devices (AMD - Get Report) would leapfrog the semiconductor company with its own product rollout.Nvidia continues to reward investors who have stayed by its side during an ongoing transition to diversify its products.

Wall Street is anticipating revenue of $1.266 billion and earnings per share of $0.41 for Nvidia, which reports Thursday after the markets close.

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Shares of Nvidia were up about 0.4% in Wednesday early afternoon trading to $36.10 a piece. The stock is up about 10% year-to-date.

"Our view has been that there's potential for Pascal to be one of the biggest product cycles," B. Riley analyst Craig Ellis said via phone, referring to Nvidia's architecture for graphics-processing units (GPUs) that render images.

The semiconductor company finally unveiled its new GTX 1080 and 1070 products last Friday...