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Here's Why Omid Kordestani Will Be a Great Addition to Twitter's Board

NEW YORK (TheStreet) -- I still have a lot of questions about Twitter (TWTR - Get Report) shares in the short-term, but I like this morning's move to appoint Alphabet/Google's (GOOG - Get Report) (GOOGL - Get Report) former head of sales Omid Kordestani as Executive Chair on the board.

Omid is an extremely smart, hard-working and talented Internet executive. He basically built Google's ad sales team from the beginning. The most important thing about his background that's a fit for Twitter's board is that he has relevant consumer Internet experience.

I had a problem with Peter Currie who announced Jack Dorsey's appointment as full-time CEO last week when he was asked about what kind of people he would seek to add to Twitter's board and the first thing out of his mouth was "public board experience." I view that as one of the least relevant skills needed for Twitter's group of directors, despite the fact Kordestani has served on Vodafone's (VOD) board.

For me, the most important trait is consumer Internet experience and Kordestani has that in spades. I also like the fact that Kordestani is becoming Executive Chair of the...