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Why GoPro Inc Is Not A ‘One-Product Wonder’ Like BlackBerry Ltd

GoPro Inc (NASDAQ:GPRO) shares plunged more than 8% on Monday, and went down another 2.67% in pre-market trading Tuesday. The decline was triggered by a Barron's report over the weekend that claimed that GoPro stock could fall to $25. Alexander Eule of Barron's said the San Mateo-based action camera maker was a "one-product wonder" like BlackBerry Ltd (NASDAQ:BBRY) (TSE:BB) and Palm. But Eule ignored some fundamental reasons why GoPro was not another BlackBerry.

GoPro is a lifestyle brand, not just a hardware maker

Of course, the company faces intense competition from the likes of Xiaomi, Panasonic Corporation (ADR) (OTCMKTS:PCRFY) (TYO:6752), HTC Corp (TPE:2498), Sony Corporation (NYSE:SNE) (TYO:6758) and others going forward. Barron's pointed out that...


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