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EBay Breaks July Sales Records Thanks to Amazon Prime Day

  • News about annual sales event benefits other e-commerce sites
  • EBay snagged business with ad blitz as shoppers sought deals

Amazon.com Inc. wasn’t the only winner when its Prime Day sale lured deal-hungry shoppers to the web. EBay Inc. had its two best sales days ever for July during Amazon’s event this week, according to a person familiar with the matter.

In anticipation of Prime Day, the competing online marketplace launched an advertising blitz on television, social media and billboards using the slogan “Did You Check EBay?” While the San Jose, California-based company declined to comment on sales numbers, the person said the effort paid off with daily record gross...


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