Usman Shah
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McDonalds New Menu

McDonald's Corp. (NYSE: MCD) is planning to shake things up a bit with its Dollar Menu, the company is debating adding items priced around $5 to the menu by the end of this year. They plan to call the new menu “Dollar Menu & More”, this has be tested is 5 markets across the country. The new menu will test a few different prices from $1-$5 seeing what works the best in terms of sale. The current Dollar Menu only accounts for 14% of the total sales. The change will add more items to the menu, it will be interesting to see what items are added. I think this is good idea because this will give consumers more choices, and hey if you are the type that doesn’t like spending too much the original items will still be on it. I like this step the company is taking, looking forward to see what is offered on the new menu.