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Why Campbell Soup's Stock Is Flopping Like a Soggy Noodle

Shares of Campbell Soup (CPB) are flopping like a slimy, soggy noodle today. The maker of the world's most iconic canned soup, along with other food products, reported declining quarterly sales yesterday after the closing bell, sending shares plunging by more than 5% this morning.

Yesterday's announcement came as a bit of a surprise. Campbell had been having a good year; since the markets opened on January 4, its stock had outpaced the S&P 500, with a gain of 16% versus 6%. And over the last 12 months, Campbell Soup has increased by...