Reginal Thomas
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Yahoo! Buys Flurry For Over $300 Million


Yahoo! is buying, app analytics and advertising company, Flurry for somewhere north of $300 million. Yahoo! said in the statement, "With this deal Flurry will now have the resources needed to speed up the delivery of platforms that help developers build better apps, reach the right users, and explore new revenue opportunities,". In their official statement Yahoo! added, "Flurry has been delivering the platform and insights to help developers optimize and personalize their apps since 2008. The Flurry stats speak to their success. 170,000 developers use Flurry Analytics, Flurry sees app activity from 1.4 billion devices monthly, Flurry sees 5.5 billion app session per day, Flurry Analytics is in 7 apps per device on average, 8,000 publishers monetize with Flurry, and Flurry works with mobile developers in 150 countries."